Opinion

Transcending the Armenian Community

When I was 15 years old, my brother and I went to a System of a Down concert and met some other Armenian kids who were carrying our country’s flag. As we were chatting, a stranger walked by and pointed at the tri-color cloth saying, “Hell yeah.” He wasn’t Armenian, so obviously we asked him how he knew our flag, to which he responded with a smile, “I’m a SOAD fan.”

I was shocked. If, like me, you didn’t grow up in an Armenian community, you would have been too.

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Vincent Garabedian Loris

Vincent Garabedian Loris is the founder of Azadenk, a clothing brand which infuses khachkar designs into apparel and donates a share of proceeds towards the advancement of Armenia.

2 Comments

  1. Completely agree. Preaching to ourselves accomplishes nothing and isn’t sustainable in the Diaspora long-term. It obviously hasn’t helped us save an inch of land in Artsagh.

    Good article. Continued success to you.

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